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Ajax Union Blogging
/ 9:00 AM /
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When you go shopping for jewelry, you walk into the store amidst acres of glass showcase. Streamline showcases flow on both your sides and jewelry sparkles and shimmers. The showcase on your left is gold plated, and looks like it could be about as valuable as what’s inside. The glass is polished and you can see your reflection looking up at you from the emeralds and rubies within. On your right is a tall showcase that holds necklaces, huge diamond clad necklaces, with each level improving in size and quality upon the last, and at the top, a museum worthy piece that must be out of your price range.A sales person approaches you, bids you good day, and asks what you have in mind. You reply, and he leads you over to a jewelry showcase towards the middle of the store. Slowly, he bends down, slides the mirrored door in the showcase, and extracts two spectacular rings that make you feel embarrassed about having to ask the price of before you can continue. “Not to worry,” he reassures you, “these rings are on sale, and are within your price range.” It turns out he’s right, miraculously, and he leads you farther on into the land of the showcase to gift wrap your wife’s new ring.
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Ajax Union Blogging
/ 9:00 AM /
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If you are looking for Streamline Showcases for your retail display, look no further than Sturdy Store Displays. A jewelry showcase is a perfect way to show off your product in a classy and stylish manner. There are all kinds of store displays, from wraparounds to towers, a lovely jewelry showcase to trophy displays of differing ilk.
If you really want to improve your jewelry showcase, buy our Probeam LED light. This will illumine your products, making them glitter and shine and causing your customers to gasp at the resplendence of your jewelry and any other products you are showcasing.
Presentation is everything in this business. If your products were lumped in a pile, no one would
ever buy them because they would look sloppy and cheap. If, on the other hand, you use Sturdy Store Displays, you convey luxury and quality to your customers, and your prices can reflect that accordingly. That’s why these store displays are more than just presentation, they are an investment in your product and your business.
So when it matters how you display your products, go to the authorities. Sturdy Store Displays are the best in the business for a reason.
Posted by
Jessica G.
/ 9:00 AM /
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When you’re making a big purchase, chances are that it takes you while to make the decision to buy it or not to buy it. Sometimes it even takes a few trips back into the store, before you really can decide. When someone is shopping for jewelry, they tend to want to make the most well-thought out decision and will generally take a lot of time looking at pieces they may consider buying.
So for jewelry stores, its imperative there’s a place for the customer to sit and view the merchandise. Odds are that people who come into your store have been on their feet all day, and the last thing they want to do is stand for an hour at the jewelry store looking at expensive merchandise. When the customer is comfortable they may be more likely to make a purchase, as they’re not focused on getting to a place where they can sit and relax. But the seating problem may stump you because there simply may not be enough room for. Luckily, there are sturdy store displays for that.
Bold Showcases make a Sit-Down Jewelry showcase, perfect for that indecisive customer who you really want to close the sale with. The showcases include frameless door mirrors and a T8 fluorescent light strip.
Posted by
Ajax Union Blogging
/ 9:00 AM /
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Most humans respond best to visual stimuli.That’s why so many retail stores utilize their window space to show off products. By creating that visual connection between consumer and merchandise, you’re making the sales process a little easier. In addition to window display, many retailers opt for interior showcases. This is commonly done because visual merchandising is essential in the retail sales process.
By using creative store displays, you’re making a certain visual connection with potential buyers of your product, one that is long lasting. Visual merchandising helps showcase the product and educate your customers about its features in a memorable way. In turn, this makes them more apt to make a purchase.
Sturdy store displays are crucial in protecting your merchandise and keeping it looking its best. This can be very important for jewelry sales, where the safety of the merchandise is the key to the success of the business.
Also, by using a retail display, you’re establishing a creative medium for the merchandise to be presented, making it more attractive to the customer. Glass showcases make the product look special and valuable—like something that will give them they’re money’s worth. For clothing retailers, they can also help with suggestive selling by creating a imaginative and eye-catching display with the items you’re looking to sell.
If you’re looking for the best selection of visual merchandise items like store displays, be sure to visit sturdystoredisplay.com.
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Ajax Union Blogging
/ 9:00 AM /
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My husband and I own a jewelry store. We are just a small business trying to compete with the bigger retailers, and while he manages all the financial matters, he leaves me to take charge of all the aesthetic matters, which includes buying and setting up. A glass showcase is very important to jewelry showcases because it’s how we display our product. So I wanted to really make our showcases the focal point of our store, because the jewelry speaks for itself. Who did I turn to? Sturdy Store Displays.
When I was looking for showcases I saw a lot that were just that: showcases. But when I went to Sturdy Store Displays, they provided me with so many options that made the jewelry part of the showcases. Halogen lights and mirrored ends make it seem to the customer like there’s an endless treasury of diamonds within the showcase – a little treasure chest. It makes them want to take something from the jewelry showcase, and usually, they do! We have a glass showcase that is classy and most of them have a certain attraction that makes you want to feel like a natural diamond owner. So when you’re looking for Streamline Showcases or retail display of any sort, go to Sturdy Store Displays. It really does make a difference.
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Ajax Union Blogging
/ 3:38 PM /
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Think about it: You walk into a jewelry store seeking help. You see a personable young man, who smiles and asks you if you need help. You say, yes, I need a platinum wedding ring for my fiancée. He says, please, follow me. You stand, hovering over the showcase, pointing and trying to decide on a ring as you shift your weight from foot to foot.
Versus: You walk into a jewelry store seeking help. You see a personable young woman engage you with a smile and ask you if you need any help. You respond, why yes, as a matter of fact, I’m looking for a white gold engagement ring. She says, please, sit down and make yourself at home, while I show you the jewelry you’d like to see. Reclining, you decide on something that’s perfect for your girlfriend!
I like the latter scenario. Not only is it physically more comfortable, but a sit down glass showcase allows both parties to feel more relaxed and enhances the entire shopping experience.
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Ajax Union Blogging
/ 1:34 PM /
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A jewelry showcase is usually available in a wide range of designs, colors, materials and sizes - depending on what you want for your store. These jewelry showcase units are used to add an extra hum of beauty to the jewels and jewelry you have in your store. While regular shelving can be used as well - the showcase gives you the added benefit of not only making the jewelry seem more beautiful, but it helps protect against theft as well. It's a lot harder to "steal" something from a store when its behind lock and key, and that is what these retail display products offer.
The display size and type you choose from should be considered when buying one - too bulky or big of a showcase and the display could look out of place. Too small, and it looks too busy and unorganized! You should also figure out what kind of materials are going to look good against your type of jewelry. For example, if you are selling something like vintage or Victorian jewelry, something like a wooden retail display may look better matched with your jewelry whereas if you are selling silver or platinum jewelry that has a more modern look, something like a silver plated display might look more aesthetically pleasing to the eye.
Remember this is a glass showcase to "show" off your merchandise - you want the case to be secure and pleasing to the eye, but also sturdy store displays can also play into an organized look as well by utilizing streamline showcases to act as a "path" through your store
